How do you convince people to buy into your product or services? This is the age old question when it comes to running your own business. The best way is of course through personal recommendation. With the digital communication tools open to us nowadays this spreading of the word can be done a lot quicker and more cheaply than ever possible before. What better way to extol the virtues of your company to new customers than to get existing customers to talk about their positive experiences.
That is exactly what we did with the Big Green Egg – the right people in the right place with the right questions. Cut together to tell the story you want to tell. It also helped that we had a lovely sunny day, a great location and of course great food. Done correctly it can be pretty powerful as you can see with this piece.
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